• TOTAL30 delivers the only Water Gradient, reusable lens that is clinically shown to feel like nothing, even on day 30
• The first breakthrough innovation in the $4 billion reusable lens segment in years

TOTAL30 lenses are clinically shown to feel like nothing, even on day 30, giving contact lens wearers an ultimate wearing experience in a reusable lens. Studies show that comfort plays a critical role in the lens-wearing experience and brand loyalty of contact lens wearers.

Considering many new wearers start their contact lens journey in a reusable lens, TOTAL30 provides patients with their first introduction to the exceptional comfort of Water Gradient material.